CLAUSE 1 – PURPOSE

1.1. These Terms and Conditions govern the provision of creative services by Formi to the user, in accordance with the plans and services available on Formi's online platform.

1.2. Formi is responsible for the quality, security, and delivery of the contracted services and may perform them with its team and with creative partners, ensuring that the services performed by partners meet Formi's quality standards.

CLAUSE 2 – PLANS AND SERVICES

2.1. The user may subscribe to a creative services plan, with a number of services included per period, as detailed on the platform at the time of purchase.

2.2. Each request includes up to 2 (two) revision requests, arising from new information or a change by the user, made within 14 (fourteen) days after delivery. Corrections of execution errors do not count toward this limit and are free of charge. From the third revision onward, each request is subject to a fee of 2% (two percent) of the total value of the request, with a minimum of R$10.00, within the same 14-day period. After this period, new changes are made through a new request. While the plan is inactive, every revision is charged.

2.3. The user is responsible for providing all the information and materials necessary to produce the contracted services. Missing or insufficient information may affect delivery times and the quality of the final service.

2.4. The services included in the plan are valid for the contracted period and do not carry over to the following period. There is no refund or compensation for what is not used.

2.5. Each plan includes a number of allocated creative professionals, as detailed at the time of purchase, and each professional has a limit of deliveries per cycle. If demand exceeds this capacity, it will be necessary to add more professionals to the plan, and Formi will advise the user on this.

CLAUSE 3 – TERM AND AUTOMATIC RENEWAL

3.1. A plan with a contract term and automatic billing renews automatically at the end of the contract for an additional 12 (twelve) months, with a 10% (ten percent) increase in the plan price. Formi notifies the user 30 and 7 days before the renewal and on the renewal date.

3.2. To prevent automatic renewal, the user must submit a non-renewal request on the platform's plans page before the end of the contracted period. Without this request, the plan renews as provided in this clause.

3.3. A cancellation or non-renewal request does not deactivate the plan immediately. The plan remains active until the next applicable charge, and deactivation occurs after the final payment is confirmed. Past-due and outstanding amounts, as well as charges already scheduled until the cancellation is completed, remain payable.

CLAUSE 4 – DELIVERY TIMES

4.1. The delivery times stated on the platform are estimates and may vary. Formi undertakes to meet the delivery times but is not liable for delays caused by external factors or by the user's failure to provide adequate information.

CLAUSE 5 – OPERATION AND RESPONSIBILITY

5.1. Formi is responsible for managing and producing the creative services, ensuring that all work performed by creative partners or in-house meets Formi's quality standards.

5.2. Formi is responsible for the security and integrity of the information and materials provided by the user during the creative process, as described in the Privacy policy.

CLAUSE 6 – CREATIVE RIGHTS AND PUBLICATION

6.1. All creative rights in the services performed by Formi, including concepts, designs, and visual materials, belong to Formi, unless otherwise agreed in writing between the parties. The user may use the delivered pieces for its company's purposes.

6.2. Formi may use the materials created for the user in its portfolio, in marketing campaigns, and in its communication channels, respecting the user's confidentiality and privacy, unless the user expressly objects in a documented manner.

6.3. Except as provided in item 6.2, Formi does not share or disclose the materials produced for the user to third parties without the user's prior express consent.

CLAUSE 7 – FILE STORAGE

7.1. Formi stores request files for up to 1 (one) year after delivery. After this period, Formi is no longer responsible for storing them, and the files may be permanently deleted. We recommend that the user keep a copy of the deliverables.

CLAUSE 8 – ACCEPTANCE OF THE TERMS

8.1. By purchasing services on the platform, the user represents that they have read, understood, and agree to all the terms and conditions set forth herein.

CLAUSE 9 – CHANGES TO THE TERMS

9.1. Formi may change these Terms and Conditions with prior notice to the user. Continued use of the platform after the change constitutes acceptance of the changes.

CLAUSE 10 – FINAL PROVISIONS

10.1. These Terms and Conditions are governed by Brazilian law. Any dispute arising from them will be resolved in the courts of the judicial district of São Paulo – SP, without prejudice to the mandatory consumer protection rules of the country of residence of those entitled to them.

CLAUSE 11 – SPECIFIC FORMI AUTOPILOT CONDITIONS

11.1. These conditions apply exclusively to Formi Autopilot and take precedence over conflicting general provisions on trials, duration, billing, renewal and cancellation. Conditions for other Formi plans remain unchanged.

11.2. Each Autopilot subscription is linked to a specific company. An account may purchase a plan for each company it is authorized to access. The free trial is available only once per Formi account and email, not per company; creating another company does not unlock another trial.

11.3. The trial lasts 7 days and requires a valid credit card registered with Stripe. During the trial, the schedule includes 1 video, 2 carousels, 2 static posts and 2 stories, with one item per day, for 1 social media account linked to the company.

11.4. Plan prices and invoices are expressed in euros (EUR). At the end of the 7 days, Stripe charges the registered card for the plan. For new subscriptions, cards issued in Brazil are charged in Brazilian reais (BRL), at the amount and fixed exchange rate shown and accepted before payment; cards issued outside Brazil are charged in euros (EUR). The currency and conversion accepted when subscribing are kept for that subscription’s renewals and do not change automatically when you change cards. Payment confirmation starts the first monthly plan cycle; an unconfirmed payment attempt does not start that cycle. The subscription then renews and is charged monthly at the price shown when subscribing, until cancelled. Formi sends payment reminders and confirmations through the notification channels available in the account.

11.5. Cancelling before the end of the 7-day trial ends the trial immediately and prevents the monthly charge for that subscription. Cancelling does not make the used trial available again.

11.6. After the paid period begins, cancellation prevents the next monthly renewal and access remains available until the end of the period already paid for. Autopilot does not require a 12-month commitment and does not automatically apply the annual 10% increase provided for other plans.

11.7. Autopilot accepts credit cards processed by Stripe. Manage the subscription in Companies → Plan and contract; cards and the billing address are in My account → Billing. If a payment fails, you can update the card and retry the pending charge. Invoices and receipts for confirmed payments are available in Formi and open in a new tab.

11.8. The schedule and content follow the company’s context, materials, identity and rules, along with Formi’s creative guidelines. Approvals and publishing follow the settings approved for the company. Commercial information, prices and claims must be supplied or approved by the company.

11.9. Rapport is an optional add-on, per company: it automatically replies to comments and direct messages on the connected social networks where it is available (Instagram, Facebook, Threads, YouTube, TikTok, X, LinkedIn company pages and reviews on the company's Google Business Profile, as each platform allows) and delivers the link to anyone who comments the word set by the company ("comment to get it"), by direct message where the network allows it and, elsewhere, in the public reply itself. It costs €29 per month on the Start and Pro plans, added to the monthly fee, and is included in Premium; if it is turned on in the middle of a period already paid for, the prorated difference is charged right away. It includes up to 1,500 automatic replies per calendar month (150 during the free trial); once the limit is reached, these replies pause until the next month, and the company may buy 1,000 more replies for €15, charged right away to the subscription's card (up to 5 packs per month, not during the free trial). "Comment to get it" messages do not count toward the limit. Companies without Autopilot may purchase Rapport from the Formi team under the same terms of use. Operation depends on the permissions granted by the company on each network and on the platforms' rules and limits, such as the 24-hour window for direct messages and one private reply per comment on Instagram. The company sets the instructions, texts and links, may review before sending, pause or turn off replies at any time, and is responsible for the content sent on its behalf and for the information the law requires it to give its audience, including about the use of automatic replies.

11.10. The Start and Pro plans accept monthly extras, added to the monthly fee: additional social network, €9 each (up to 10; Premium already includes all networks); +10 posts per month, €49 per pack (4 static posts, 3 carousels and 3 videos; up to 3 packs); and daily stories, €29 per pack (+30 stories per month; up to 3 packs). The posts and stories packs are also available on Premium. Extras join the schedule from the paid period onwards; the free trial keeps the quantities in clause 11.3. Plan and extras changes apply right away: during the paid period, increases are charged immediately, prorated until the end of the period, and decreases become a prorated credit on the next invoice; during the trial, nothing is charged and only the amount of the first charge changes. If the card declines the charge, nothing changes in the subscription.